[Judaica] Dropfabriek De Atlas, 21 advertorial items

1930s to 1945. (1) "Radiator. De eenige zuivere menthol drop. Geïmporteerd door de importhandel "De Atlas", Zwanenburgwal 38 Amsterdam". Col. lithogr. cardboard display, 39 x 29 cm, ca. 1930, w. hanging cord at the top, verso w. fold. stand. Fine condition. (2) "Radiator pectoral tabletten. Tegen hoest en keelpijn, voor rookers, zangers enz. Bereid volgens origineel Zwitsers recept. 10 cent." Lithogr. label, 17 x 18 cm, ca. 1930, signed "Jac da Costa" in the technique. Nice art deco design. -and 2 more designs for Radiator Pectoral tabletten, one as a cardboard card signed "Jac da Costa" in the technique. (3) "Radiator pastilles. Menthol licorice for sportsmen, for speakers, for singers, for smokers. Imported by: Importhandel "De Atlas", Zwanenburgwal 28, Amsterdam". Cardboard card, 17.5 x 17.5 cm, perforated at the top for hanging. -and paper label w. the same design. (4) "Gedenkt de bevrijding die 5 mei 1945 ons gaf. Maar denkt ook aan de bevrijding van mond en keel, die het gebruik van Menthol Licorice geeft aan rokers, zangers, redenaars en sportbeoefenaars". Bifolium, 10 x 8 cm, issued by Dropfabriek "De Atlas". -and 17 others, all but a few concerning dropfabriek De Atlas, incl. an unused cardboard box in flat form for Chlorophyll Menthol Licorice (measuring 10.5 x 9 x 5.5), and 2 more designs signed "Jac da Costa" and a few very sm. labels.

Dropfabriek De Atlas was founded in Amsterdam in 1925 by Salomon van Win (1891-1955). Miraculously (but also because the family was well off), most members of the Jewish family survived the war. The son of Salomon, Hugo van Win (1920-2004, who was Jewish and homosexual) even stayed in Germany (Stuttgart and Berlin) for years. Hugo took over the factory in 1955. He is known as one of the founders of the COC. (total 21)